Twelve years is a milestone few in the fast-moving crypto industry ever reach. For Gate.io, it’s not just a celebration of longevity—it’s a declaration of evolution. As one of the longest-standing players in the digital asset space, Gate.io is marking its 12th anniversary with a bold strategic rebrand and a renewed vision for the future of Web3.
Under the theme “12 Years, One Gate, One World,” the platform is transforming from a trusted cryptocurrency exchange into a fully integrated Web3 ecosystem—ushering in a new era of accessibility, innovation, and global connectivity.
A Legacy of Innovation and Trust
Founded in 2013, Gate.io has grown from a niche Bitcoin trading platform into a global powerhouse in the crypto exchange landscape. Today, it serves over 22 million users worldwide, consistently ranking among the top three exchanges by liquidity and holding a top-two position in 24-hour spot trading volume.
The platform supports more than 3,800 cryptocurrencies, offering comprehensive trading options across spot, futures, leveraged trading, and advanced financial products. This breadth of choice empowers both novice and experienced investors to explore diverse digital asset opportunities—all within a secure and user-friendly environment.
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At the heart of Gate.io’s ecosystem is GateToken (GT), its native utility token launched alongside the GateChain mainnet in 2019. GT has emerged as a major player in the crypto market, reaching an all-time high of $25.960** and achieving a market capitalization exceeding **$2.94 billion, placing it among the Top 40 cryptocurrencies globally.
GT isn’t just a token—it’s a gateway to benefits like reduced trading fees, exclusive launchpad access, staking rewards, and governance participation, reinforcing user loyalty and long-term engagement.
Pioneering Transparency in the Crypto Industry
In an industry often criticized for opacity, Gate.io has taken concrete steps to build trust. It became the first mainstream exchange to commit to 100% proof of reserves, partnering with U.S.-based auditing firm Armanino LLP to conduct regular verifications.
Using the open-source Merkle Tree framework, Gate.io publishes transparent reserve reports that allow users to independently verify the platform’s asset holdings. As of January 17, 2025, Gate.io’s total reserves surpassed $10 billion, ranking fourth globally, with a robust reserve ratio of 128.58%—a clear signal of financial health and user asset security.
This commitment to transparency sets a benchmark for the industry and strengthens user confidence in an ecosystem where trust is paramount.
Strategic Partnerships: Bridging Crypto with Mainstream Culture
Gate.io isn’t just growing within the blockchain world—it’s expanding crypto’s footprint into mainstream global culture through high-impact partnerships.
In 2024, Gate.io teamed up with FC Internazionale Milano (Inter), becoming the club’s Official Sleeve Partner. This collaboration brought the Gate.io brand to life at San Siro Stadium, during Serie A matches, and on the international stage of the UEFA Champions League. Through VIP fan experiences and co-branded events, Gate.io has successfully connected crypto with millions of passionate football fans worldwide.
Then, in early 2025, Gate.io announced a landmark deal with Oracle Red Bull Racing, the eight-time Formula 1 world champions. As the team’s exclusive cryptocurrency exchange partner, Gate.io is now part of one of the most technologically advanced and globally recognized sports franchises.
This partnership is more than branding—it’s a strategic move to accelerate blockchain adoption by reaching millions of F1 fans who value speed, precision, and innovation—values that mirror those of the digital asset economy.
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A New Identity: Introducing “Damen” – The Gate to Web3
The rebranding isn’t merely cosmetic. With the introduction of its new official Chinese name—“Damen” (大门), meaning “The Gate”—Gate.io is symbolizing a deeper transformation.
This new identity reflects core principles: openness, fairness, and innovation. It represents a bridge between traditional finance and decentralized ecosystems, between global users and cutting-edge technology.
More importantly, it marks a strategic shift—from being a cryptocurrency exchange to becoming a comprehensive Web3 ecosystem. This includes enhanced user interfaces, decentralized finance (DeFi) integrations, NFT marketplaces, wallet services, and developer tools designed to make blockchain technology more intuitive and accessible.
The goal? To lower barriers to entry and empower users worldwide to participate in the decentralized future—no matter their location or experience level.
Celebrating Milestones: The Dubai Anniversary Event
To commemorate this pivotal moment, Gate.io will host a flagship two-day celebration in Dubai on April 29–30, 2025. Expected to draw over 1,000 attendees, including top investors, blockchain entrepreneurs, project founders, and industry leaders, the event will be a convergence of visionaries shaping the future of crypto.
A highlight of the celebration is SPORT3 DUBAI 2025, an innovative fusion of sports and blockchain technology. Designed to foster cross-industry collaboration, this initiative will spark dialogue on how blockchain can transform sports—from fan engagement and ticketing to athlete monetization and digital collectibles.
Through immersive experiences and expert panels, Gate.io aims to inspire innovation while strengthening global partnerships in the Web3 space.
Looking Ahead: The Next Chapter of Blockchain Evolution
Gate.io’s journey over the past 12 years has been defined by resilience, adaptation, and forward-thinking leadership. From its early days as a Bitcoin exchange to its current role as a Web3 pioneer, the platform has consistently stayed ahead of industry trends.
Now, standing at the threshold of a new era, Gate.io is not just rebranding—it’s redefining what a digital asset platform can be.
Its mission remains clear: to open the gateway to crypto for everyone. By combining technological innovation, user-centric design, and strategic global partnerships, Gate.io is building a more inclusive, transparent, and dynamic blockchain future.
Frequently Asked Questions (FAQ)
Q: What does “Damen” mean?
A: “Damen” (大门) is Chinese for “The Gate.” It symbolizes openness, connection, and access—reflecting Gate.io’s role as a bridge to the Web3 world.
Q: Is GateToken (GT) a good investment?
A: GT has demonstrated strong performance since its launch, reaching a market cap over $2.94 billion. However, all crypto investments carry risk. Always conduct thorough research before investing.
Q: How does Gate.io ensure user fund security?
A: Gate.io maintains over 100% proof of reserves audited by Armanino LLP using Merkle Tree technology. As of early 2025, its reserve ratio was 128.58%, ensuring high asset backing.
Q: Where is Gate.io available?
A: Gate.io serves users globally but restricts services in certain jurisdictions. Users should review local regulations and the platform’s User Agreement before accessing services.
Q: What makes Gate.io different from other exchanges?
A: Gate.io stands out through its longevity, extensive coin listings (3,800+), early adoption of proof-of-reserves, and deep integration into Web3 via GT token utilities and ecosystem development.
Q: Can I attend the Dubai anniversary event?
A: The event is invitation-based and targeted at industry professionals, investors, and partners. Public participation details may be announced closer to the date.